Chollie in cahoots with A&R Select Los Angeles, CA – Hardcore hip-hop artist Chollie has announced he is currently working with A&R Select, the world’s leading independent artist development firm, based out of Los Angeles, CA. Chollie’s sound is making a splash with his potent rap stylings, on display in the hot pair of singles, “My Life” and “Geddo Boi,” both from his latest release, “Now or Nevuh.” Chollie’s hard-edged hip-hop sound seduces with cool grooves and explodes with attitude. The rhythms and rhymes are jammed with hooks and the lyrical impact is immeasurable. Detroit-raised Chollie’s passion for music is as old as his childhood. He could be found performing at every available talent show. The experience has helped prepare him for his burgeoning rap career. He’s now based in Louisville, Kentucky, headquarters for his own record label, Ram Head Records. Chollie has three albums to his name so far; previous releases are “The Album” and “My World.” He has been recording his own music for more than a decade and writing and performing for more than 15 years. “Music is my life, passion and inspiration,” says Chollie. “To me, music is a reflection of my soul.” Originality is front and center in his artistic vision. “My Life,” in particular, is a demonstration of his desire to “make something different from everything else currently out now.” The tune is versatile – another goal of Chollie’s. It’s suitable, he asserts, for car listening, chilling out at home or cranking up in a club. “No matter what mood you’re in, this song should fit those emotions. Chollie is out to make music that satisfies you when you’re at the top of the world already or motivates and inspires when your at rock bottom. His own determination has kept him motivated, he says. “No matter what you go through, always keep your head held high and stand firm on your square.” More information is available by visiting www.myspace.com/mred290, www.promofm.com/Chollie and www.arselect.com.